In this episode of “Stuff You Should Know”, the hosts take listeners back in time to Detroit in the mid-60s to explore the history of the Ford Pinto. They use a “way back machine” to fly over Detroit and uncover the design flaws and dangerous reputation of the Ford Pinto. From an arm-wrestling match for the presidency of Ford to lawsuits and a PR crisis, this episode reveals the shocking truth behind the infamous Ford Pinto.
In the mid-60s, Lee Iacocca, known for designing the Ford Mustang, challenged Bunky Knudsen to an arm-wrestling match for the presidency of Ford Motor Company. After winning the match, Iacocca became the president and initiated Project 2,000 to create a subcompact car. The result was the Ford Pinto, which had design flaws that would later prove to be deadly.
The original design of the Pinto had a gas tank that started dangerously close to the rear bumper. The improved bumper could only withstand a five-mile impact, leaving the fuel tank vulnerable. The Pinto’s fuel tank was described as one of the most dangerous of all time, as it would spill gas faster than it could be pumped, making the car a potential deathtrap in rear-end collisions.
Ralph Nader, a consumer crusader, brought attention to the dangers of the Pinto, leading to negative media coverage and a PR crisis for Ford. Lawsuits began to arise as people were burned alive in Pintos, prompting the call for safer cars. Ford faced significant financial losses and had to recall 1.4 million Pintos and Mercury Bobcats. The company’s reputation was tarnished, and criminal charges were even filed against Ford executives.
The Ford Pinto will forever be remembered as a dangerous car with a flawed design. The story of its creation, the dangerous fuel tank, and the public’s awareness and lawsuits shed light on the importance of safety in the auto industry. The legacy of the Pinto serves as a reminder of the need for responsible engineering and prioritizing consumer safety over profit.